Education demand generation case study
Online MBA & MCA Generic Search Case Study. Review the client context, strategy, execution, reported outcomes and practical lessons in this TTDigitals case.
The brief
Generic degree searches attract learners at different stages of research, requiring a measured path from broad programme interest to a useful enquiry signal.
What TTDigitals delivered
TTDigitals organised generic Search activity around online MBA and MCA discovery terms, using conversion tracking to observe lead actions and guide campaign learning.
Scope
Google Ads • generic programme demand • paid search • conversion measurement
Reported outcome
Lifetime platform reporting shows 239.55 tracked conversions, ₹1.45 lakh in spend and 58,190 impressions from the generic Search campaign.
Context
Lifetime Google Ads data reviewed in October 2026. The client is intentionally unnamed because the platform record did not expose a verified account label; no admissions or revenue outcome is claimed.
Related services
This work connects to Google Ads services in Pune ↗ · performance marketing services ↗. Explore the relevant service scope, process and measurement approach before planning a similar programme.
Measurement and claim notes
Performance outcomes on this page are based on the historical information supplied by the client and TTDigitals’ campaign records. They have not been independently audited. Results vary with the market, offer, budget, website, sales or admissions process, and measurement approach.
Plan your next growth programme
TTDigitals combines website experience, search visibility, paid acquisition and conversion thinking around the outcomes your team needs to manage.
Discuss your growth challenge ↗
Continue your research: Explore TTDigitals’ digital marketing agency approach, Google Ads services in Pune ↗ · performance marketing services ↗, and more case studies.