Verified paid social case study
MIT ID Innovation Meta Ads Admissions Lead Generation Case Study
Client: MIT ID Innovation, Pune
- 4,039 Meta instant-form leads
- ₹2,84,616.34 lead-campaign spend
- ₹70.47 per lead
The challenge
Generate scalable interest for design programmes while supporting both broad awareness and high-intent admissions actions.
Strategy
TTDigitals combined a reach layer, programme-led instant forms and a webinar campaign, keeping each result type distinct.
Execution and verified results
The lead campaign recorded 4,039 form leads at ₹70.47. A webinar campaign recorded 54 leads at ₹90.08 on ₹4,864.50. A separate campaign reached 1,499,554 people at ₹8.63 per 1,000 people reached on ₹12,945.65.
Measurement note
Figures were read from Meta Ads Manager’s maximum available date range and follow the account’s configured attribution and result definitions. Platform data may include modelling. A lead, engagement, reach or follow is not a claim of admission, sale or revenue; downstream quality requires CRM validation.
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