Education lead generation case study
Savitribai Phule Pune University Case Study. Review the client context, strategy, execution, reported outcomes and practical lessons in this TTDigitals case.
The brief
Innovation and entrepreneurship education programmes need to explain a specialist offer quickly to working professionals and aspiring founders. The landing-page journey needed to bring course details, faculty context and the enquiry action into a focused path.
What TTDigitals delivered
TTDigitals structured the page around programme fit, eligibility, duration, delivery format, curriculum cues and a direct enquiry route. Paid campaign activity was planned to match the programme’s specialised search and audience intent, with lead quality reviewed against the admissions team’s feedback.
Scope
Landing-page architecture • paid-acquisition planning • enquiry journey
Reported outcome
Developed a landing page that made the programme’s audience, eligibility, learning format and enquiry path easier to understand, then supported lead generation for the innovation programme.
Context
The client’s programme page describes a 24-week online PG Diploma in Innovation and New Venture for graduates and working professionals.
Measurement and claim notes
Performance outcomes on this page are based on the historical information supplied by the client and TTDigitals’ campaign records. They have not been independently audited. Results vary with the market, offer, budget, website, sales or admissions process, and measurement approach.
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